The Web Guru was featured on Thryv.com in an article that contains advice from 5 Minority Business Owners Who Overcame Obstacles To Build a Brand. The article is about how much hard work it takes to build a successful business and how minority business owners may face more challenges than others.
“For some business owners, the challenges they face go beyond just selling a product or a service,” says Soyeon Kim, a writer for Thryv.com. “That’s because small businesses are run by people with diverse ideas, ages, races and sexes. Sometimes that diversity can make it difficult to build a brand that appeals to everyone. But successful entrepreneurs know how to turn obstacles into opportunities.”
The Web Guru, who is Navin Kulshreshtha, was recognized by Thryv as one of those successful entrepreneurs who turned obstacles into opportunities. “My parents and other immigrants often felt discrimination at their jobs because of their accents and cultural differences,” he says, ” I’m grateful to them for leaving their homes to create a new life in a foreign country. My generation has benefited a lot from their sacrifices. I speak English just like anyone else born here and had the advantage of a comfortable upbringing and excellent education.”
For minority business owners out there, Navin’s advice is this:
“Don’t worry about your race or sexual orientation. If you are good at what you do, most people won’t care. And you don’t want the others as clients anyway. Keep your customers happy, and your business will grow. It may take time, but your success is inevitable.”
Navin has been designing websites and producing videos for over 15 years now. He also offers training and consulting services to business of all types and sizes. He was pleased to be featured in Thryv.com, which provides software and technology solutions to small businesses.